Tag Archives: twitter
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4 dashboards to track social media performance

By Ian Cleary Where do you view activity happening on your social media channels all in one place? A social media dashboard allows you to view a snapshot of your social media activity directly from one source.  This can save you a lot of time as you can see an overview of your social media […]

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How to Get More Retweets

by Ayaz Nanji Want to get more retweets? You may want to try tweeting on off hours/days, including images, being polite, spelling out the word “retweet,” and using lots of exclamation marks. Those insights, among others, come from a recent report by TrackMaven that investigated how language, time, and other factors impact the number of […]

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11 Quick Tips to Boost Social Media Results

BY REBEKAH RADICE Social media marketing continues to evolve at a lightening pace. For business owners and entrepreneurs, keeping up is essential as an increasing number of consumers look to social media for answers to their most pressing questions. With 97% of consumers now using the internet to research a business before making a decision […]

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Announcing the Brand New Beginner’s Guide to Social Media

by Trevor Klein I’m both honored and excited to announce the release of a second beginner’s guide from Moz: The Beginner’s Guide to Social Media. The prevalence and importance of social media to web marketing can’t be overstated. To quote a few statistics from the guide itself, 72% of online adults use social networking sites, […]

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Social Media – Why You Should Use ‘Actiontags’ in Your Social Media Marketing

by Jessica Williams Over the past few years, we have all seen an industry-wide shift toward “in-stream” content and campaigns. However, brands are still trying to discover how best to maximize their return on the time, money, and effort that goes into the creation and promotion of their social marketing initiatives. Because content marketing has […]

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Social-Media

The evolution of ads on Google, Facebook, and Twitter

By Kelly Cooper Google, Facebook, and Twitter are all in the race to be the go-to platform for digital ad buying. Google is the current winner (by far) but with new advances in targeting and intent, Facebook and Twitter are closing the gap. Let’s take a look at the strides taken to earn your ad […]

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Social Media – Five Big Social Media Trends for 2014

by Aaron Everson 2013 was a big year for social media as more organizations than ever turned to platforms such as Facebook, Twitter, Instagram, and Pinterest to learn from and engage with their customers. As we enter 2014, it’s important not only to look back at the past year to determine what worked and what […]

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Social Media Marketing Tool – Social Buzz Club – Success Through Collaboration

Here are three tips for finding your Tribe on social media without frustration and wasted time: 1. Have a clear picture of who your Tribe actually is. This tends to be the biggest hurdle.  I can’t tell you how many business owners who have tried to tell me that they serve “everyone” or “everyone who […]

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Social Media – User Age Profiles of the Top Social Networks

by Ayaz Nanji The social platform with the youngest global user base is Tumblr, followed by Instagram and Pinterest, according to a recent report by GlobalWebIndex. The analysis was based on survey data from a panel of people with Web access living in four countries at different stages Internet development: India, South Africa, Spain, and the […]

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Social Media – Twitter vs. Facebook Ad Showdown: Which Offers the Best Social Media Ad Platform? : MarketingProfs Article

by Larry Kim In social advertising, where is your money better spent—on Twitter, or on Facebook? Facebook allows for some useful targeting, with a variety of expressed and implied interests available as options for targeting its users, and it has worked hard to improve its ad platform since its IPO last year. Still, although 85% […]

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