Tag Archives: facebook
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4 dashboards to track social media performance

By Ian Cleary Where do you view activity happening on your social media channels all in one place? A social media dashboard allows you to view a snapshot of your social media activity directly from one source.  This can save you a lot of time as you can see an overview of your social media […]

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Facebook Marketing Strategies, 2014

By David Cohen SocialMediaOnlineClasses.com regularly produces infographics featuring Facebook marketing strategies, and the 2014 version, released Monday, takes recent changes by the social network into account. Founder Maria Peagler wrote in introducing the latest iteration of her infographic: I’ve updated it to reflect the major changes in lower reach and higher emphasis on ads. I’ve […]

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Announcing the Brand New Beginner’s Guide to Social Media

by Trevor Klein I’m both honored and excited to announce the release of a second beginner’s guide from Moz: The Beginner’s Guide to Social Media. The prevalence and importance of social media to web marketing can’t be overstated. To quote a few statistics from the guide itself, 72% of online adults use social networking sites, […]

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12 Things You Must Know About Facebook’s Admin Panel

Whether you’re a seasoned Facebook Page admin or someone who is just taking on new Facebook responsibilities, knowing your way around the Admin Panel is essential. The admin panel appears above the Timeline when you’re using a business Page as an admin. The admin panel is the easiest place to navigate around a Facebook Page, […]

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INFOGRAPHIC: Facebook Contest Ideas For Each Month Of 2014

By David Cohen Facebook page administrators who made New Year’s resolutions to run one contest for each month of 2014: Facebook application developer Antavo has an infographic for you. I’ve Got Ideas For A Contest Every Month – CLICK TO TWEET 12 Amazing Facebook Contest Ideas – CLICK TO TWEET Antavo provided a contest suggestion […]

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Social-Media

The evolution of ads on Google, Facebook, and Twitter

By Kelly Cooper Google, Facebook, and Twitter are all in the race to be the go-to platform for digital ad buying. Google is the current winner (by far) but with new advances in targeting and intent, Facebook and Twitter are closing the gap. Let’s take a look at the strides taken to earn your ad […]

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HOW TO: Update Your Facebook Page’s Cover Image

by David Cohen The cover image is a dominant presence on Facebook pages, and Facebook application creator ShortStack designed a template for page administrators seeking to revamp their cover images, as well as some related tips. ShortStack’s cover image tips, from a post on its blog, were: Update your cover photo frequently — once per […]

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Social Media – Five Big Social Media Trends for 2014

by Aaron Everson 2013 was a big year for social media as more organizations than ever turned to platforms such as Facebook, Twitter, Instagram, and Pinterest to learn from and engage with their customers. As we enter 2014, it’s important not only to look back at the past year to determine what worked and what […]

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Social Media Marketing Tool – Social Buzz Club – Success Through Collaboration

Here are three tips for finding your Tribe on social media without frustration and wasted time: 1. Have a clear picture of who your Tribe actually is. This tends to be the biggest hurdle.  I can’t tell you how many business owners who have tried to tell me that they serve “everyone” or “everyone who […]

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3 Ways Engagement On Facebook Can Harm Your Business

“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” — Warren Buffett. They used to say, “There is no such thing as bad publicity,” but that was before Facebook. Stay on top of your social media game by keeping bad-mouthing in […]

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