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8 Steps for Making 2014 Your Video Marketing Year

by Michael Litt I can pretty much guarantee that you or people on your team have said or heard the words, “We’re definitely going to use more video in the new year”—and you’re not alone. According to the third annual Reel SEO Video Marketing Survey, 93% of marketing professionals used video as part of their […]

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A Definition of Author Platform

By Jane Friedman Platform is one of the most difficult concepts to explain, partly because everyone defines it a little differently. But one thing that I know for sure: Editors and agents are attracted to authors who have this thing called “platform.” What editors and agents typically mean by platform They’re looking for someone with […]

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INFOGRAPHIC: Facebook Contest Ideas For Each Month Of 2014

By David Cohen Facebook page administrators who made New Year’s resolutions to run one contest for each month of 2014: Facebook application developer Antavo has an infographic for you. I’ve Got Ideas For A Contest Every Month – CLICK TO TWEET 12 Amazing Facebook Contest Ideas – CLICK TO TWEET Antavo provided a contest suggestion […]

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5 New Year’s Resolutions Authors Should Make in 2014

by Shaney Lee It’s January again, which means time for New Year’s resolutions. It’s easy for resolutions to become bigger-than-life, difficult to keep, and discouraging. While the big dreams are necessary, it’s often the little steps that get us there…or keep us away. So for our list of suggested resolutions for 2014, we’ve focused on […]

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7 Ways to Create a Killer Opening Line For Your Novel

Writing the first line to your book is an incredibly daunting task. This is your first opportunity to hook readers in. I remember writing and rewriting the opening line to my humor book OH BOY, YOU’RE HAVING A GIRL over and over again until I finally felt like I nailed it with this: “If you’re […]

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If You Don’t Enjoy Marketing, You’re Doing It Wrong

by davidgaughran I can already feel the heat from approaching pitchforks! But if you hear me out, I think I can convert at least some of you to the idea that if you don’t enjoy marketing, you’re doing it wrong. Let me explain. Sometimes marketing can seem like a Sisyphean task. There’s always something you […]

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What Do You Want From Your Writing?

By Dan Holloway Do you know what you want from your writing? Yes? Good. Now take a pause, and a pen, and a piece of paper, and write it down. It shouldn’t take more than a few seconds. The interesting thing I’ve found is that whenever someone asks me that, I think “yes, of course […]

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Amazon Author Page – Your Own Promotional Billboard!

In the era of self-publishing, there should be one thing on your mind at all times: You are responsible for everything that happens to your career! If you fail, it’s your fault; if you succeed, it is your glory! Indie authors don’t have it easy given that they don’t have someone watching their back, but this […]

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Consolidation, Nooble & Agents Who CARE—What’s Ahead for 2014 in Publishing

I promised yesterday, I’d offer up some predictions for publishing in 2014. I don’t know if these are “predictions” or “suggestions” but I am, at heart, an eternal optimist. As I’ve said many, many times, this is a WONDERFUL time to be a writer. It’s a Golden Age of Publishing if we’re willing to embrace […]

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14 Publishing Predictions for 2014

by Thomas Umstattd Each year we post predictions about what the future of publishing may hold for authors and publishers. These 2014 Publishing Predictions are not our first glance into the future. This post has a companion podcast episode on the Novel Marketing Podcast that you can listen to here. Prognosticators: Steve Laube, Literary Agent Liz Curtis Higgs, New […]

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