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The evolution of ads on Google, Facebook, and Twitter

By Kelly Cooper Google, Facebook, and Twitter are all in the race to be the go-to platform for digital ad buying. Google is the current winner (by far) but with new advances in targeting and intent, Facebook and Twitter are closing the gap. Let’s take a look at the strides taken to earn your ad […]

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Social Media – User Age Profiles of the Top Social Networks

by Ayaz Nanji The social platform with the youngest global user base is Tumblr, followed by Instagram and Pinterest, according to a recent report by GlobalWebIndex. The analysis was based on survey data from a panel of people with Web access living in four countries at different stages Internet development: India, South Africa, Spain, and the […]

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Social Media – A Five-Item To-Do List to Get Started on Your Google Plus Page : MarketingProfs Article

by Stephan Hovnanian Google is integrating Google+ directly into its ecosystem, which means marketers are eventually going to have to pay attention to its social network. Those who have started working on their Google Plus presence are probably finding the culture a little different from that of other social networks. Personal brands and company pages are […]

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6 New Rules for Becoming a Google+ Hangouts Hotshot in 2014 – Copyblogger

Gary Vaynerchuk has achieved notable success through content marketing, and he sometimes says the unbelievable. His crime this time? In his new book Jab, Jab, Jab, Right Hook he argues that Google+ is worthless. In Gary’s defense, I think he simply has not given Google+ a fair shake. In an interview with Marie Forleo, he […]

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Four Ways Google+ Communities Help Authors Build Their Platforms | Kristen Lamb’s Blog

Marcy Kennedy, WANA Instructor Extraordinaire. Did you know that Google+ has the second most active user base of all social media sites? (And yes, Facebook, no surprise, is number one.) Yet one of the biggest complaints I hear about Google+ from authors is that they struggle to meet potential future readers and to get others […]

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Google Plus Marketing: Guide to Finding and Attracting Potential Customers

This is a guest post by Britt Klontz from Distilled. With over 359 million active users and more signing up every day, Google+ is no longer a second string social media site. In fact, G+ has surpassed even Twitter in size, making it the second most populous social media site on the planet. But it’s […]

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