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8 Smart Ways to Combine Blogging with Email Marketing for Best-Selling Results

Your blogging and email marketing efforts are like chocolate and peanut butter. The nutty crunch of peanut butter and the sweet bliss of chocolate are each great solo. But when combined, you get Reese’s Peanut Butter cups — the #1 selling candy in the United States. You can get that same kind of best-selling synergy […]

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Email promises to make for 2014

By Christopher Marriott As I’m writing here in Chicago, it’s -40 degrees with the wind chill. Schools are closed. My wife’s law firm announced with a 4 a.m. robo-call that it would also be closed today. And yet it’s now 3:45 in the afternoon, and I just watched the mailman pass by as he completed […]

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7 Ways to Run an Unsuccessful Mobile Email Campaign (Guest Infographic) – The Wishpond Blog

Did you know that over 40% of all emails are opened on mobile devices? Mobile email marketing campaigns are becoming a popular way for businesses to market to their customers. Many business owners are finding their mobile marketing campaigns are not as successful as they hoped they would be. According to findings by Reachmail, ignoring […]

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Improve Your E-mail Campaigns This Holiday Season! « iMediaConnection Blog

Posted by Eugene Krall Have you already prepared a marketing strategy for Christmas period? Are you aware that this is a perfect time to greatly increase your sales? We have prepared a few tips to help you boost your revenue. Seize the opportunity to build interest and excitement. See what works best: Focus on traditions. […]

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Email Marketing – Your Email Marketing as Cinderella: Treat It Like a Princess, Not a Servant : MarketingProfs Article

by Karen Talavera There is abundant proof that email, after over a decade of successful use, is not only the connective tissue of all data-driven marketing but also the revenue-producing heart of digital efforts. Yet, despite claiming the highest ROI of all direct marketing channels at $28.50 in sales generated for every $1 of spending (DMA […]

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4 tips for growing your email list (single page view) – iMediaConnection.com

by Monique Torres Mere moments after email went mainstream — back in the late ’80s or so — the drumbeat of its demise began. It was the fad of the moment — like rock ‘n’ roll or blue jeans. But email hasn’t died, and it won’t — because it works. No matter how many cooler […]

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25 Tips: Email Lead Generation from Social Media – The Wishpond Blog

Facebook, Twitter, Google+, Pinterest, Instagram… Each one of these major social networking sites gives you an amazing opportunity to start the sales cycle through reaching your market, nurturing relationships and amplifying your brand. But how do you get the emails you need from your Fans and Followers? How do you take your social relations further […]

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Email Subject Lines: Personalization Linked to Higher Open Rates

by MarketingCharts staff Does email personalization have an effect on open rates? Research released earlier this year MailerMailer suggested that personalized emails tend to see higher open and click rates, although the same study last year found the opposite result. Now, new data from MailChimp supports the case that personalization can drive higher email open […]

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4 Quick Tips and Examples for Crafting a More Effective Email Newsletter

by Alex Sobal. When it comes to getting email newsletters, we all know there are those you delete without a second thought, those you actually look forward to receiving, and then there’s the majority that fall somewhere in between. And while we’ve all heard the saying, “if it isn’t broke, don’t fix it,” why should […]

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8 Steps to Write Email Copy that Converts – The Wishpond Blog

Does your email copy result in the profits you need? Do you have a massive email contact list? Did you generate your email leads from social media contests, compelling landing pages, or online coupons? Once you’ve gained a sizeable lead list, it’s how you nurture your leads through your sales conversion funnel that counts. In […]

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